10.Deep 2011 Spring Lookbook

10.Deep’s new season arrives as the brand shares images from its 2011 spring lookbook. Picking up where it left off last season, the collection consists of various streetwear staples, including the continued use of military and sportswear themes throughout. A look into the new lineup is offered below with a more complete view offered here. Look for Spring 2011 in stores soon.

10Deep “Distinguished Veteran” Cap

Streetwear brand 10Deep goes hard this Winter season with new hat releases as part of their 2nd Holiday delivery. The brands fitted caps take the spotlight in new colorways with embroidered patches. Available in black or gold, this cap is sure to grab attention with it’s structured shape and “Distinguished Veteran” logo badge on the front. This hat stands as a great add on gift for any guy this holiday. Available now atGOODS Seattle.

10.Deep Pop-Off Shop Exclusives

10.Deep unveils a set of exclusive product for the brand’s “Pop-Off” temporary retail space within Hall of Fame in Los Angeles. Included in this assortment is a special flecktarn camouflage colorway of the Gun Club Shirt, as well as the premium leather Delancy Street Vest. Also included are collaborative graphic tees with Hall of Fame, available in both black and navy colorways. All are now at the Los Angeles 10.Deep Pop-Off Shop at Hall of Fame as well as the 10.Deep online store, starting this Thursday, December 9th (3pm EST).

10.Deep 2010 Holiday Lookbook

10.Deep presents its 2010 Holiday lookbook which follows a new season of conceptual exploration of recent American heritage, as told via one man’s wardrobe/closet – from youth through adulthood. The season starts out with the latest Victory Group offerings, which include graphic button-downs, decorated collegiate jackets, sweats and distressed tees, all designed in the style of the American high school sports world of the 40′s and 50′s. The core of the collection continues with a healthy dose of military and utilitarian outerwear, and ends with a selection of cleaner silhouettes, as well as some of the first premium leather pieces the brand has produced in the past several years. Traditional cuts, distress printed tees, plaids and the influence of military surplus, as well as riffs on social and political patches are apparent throughout the entire offering. Guests include: Black Thought, Dice Raw and P.O.R.N. of The Roots/Money Making Jam Boys joined by deejays Mick Boogie and Terry Urban (The Press Play Show) and Curt of Flosstradamus. The Holiday 2010 collection is now available in stores and via the 10.Deepwebshop.

10.Deep x Pro-Keds Sneaker Preview

If you paid close attention to the 10.Deep Holiday 2010 Teaser Video then you might have seen some first images of the brand’s upcoming collaboration with Pro-Keds. After working earlier this year with adidas on a sneaker, this marks their next venture into the footwear field. With Pro-Keds they present two sneakers, one with a denim upper, the other one with a canvas upper. Both come with a co-branded label tag on the tongue. Soon we should be able to tell you more about the release.